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Overextending the KISS Principle

The phrase; “keep it simple stupid” (KISS), coined by Kelly Johnson as a product design principle, alludes to the idea that most systems function best if they are kept as simple as possible, avoiding unnecessary complexities. This principle has been applied in a...

What’s your well drinking?

If you were thirsty and I hand you a glass of water, you would be pretty sick if I gave you fresh water from my septic field rather than fresh water from my tap; the same goes for your well. Although we don’t always get to choose water with zero microbes for our frac,...

Optimization over Commoditization

With continued economic pressures in various North American plays since 2015, optimization remains an industry focus for operators. When it comes to managing industrial fluids, optimization can turn into cost savings via commoditization. Our clients and stakeholders...

Welcome to the Microbial Testing Championship Round

LifeCheck ATP vs Bug Bottles Today marks the epic Championship battle between LifeCheck ATP vs Bug Bottles. Reader discretion is advised. It is important to remember bug bottles and ATP testing are used for different things and provide very different results. Fighting...